Online proofing software for design and print production agencies
Esmark Finch, a Dublin-based design and print production agency, needed a solution to optimize their creative workflow and enhance collaboration. Their existing proofing process was slowing them down, hindering their ability to deliver exceptional work efficiently, especially for clients with tight deadlines.
"GoProof is a great positive to us in terms of being able to become more efficient. It makes the client more responsible for their documents and allows them to be more involved in the process."
Before GoProof, Esmark Finch relied on a manual, PDF-based proofing process. This involved emailing files back and forth, leading to version control issues, miscommunication, and delays. This workflow was particularly challenging for their fast-paced projects with tight turnaround times.
Seeking a more efficient and collaborative solution, Esmark Finch turned to GoProof. The online proofing software's seamless integration with Adobe Creative Cloud, user-friendly interface, and powerful features were a perfect fit.
Enhanced Efficiency
GoProof eliminated the need for manual PDF exports and email chains, significantly reducing production time.
Improved Version Control
GoProof's automatic version control feature ensured everyone was working on the latest file, preventing confusion and rework.
Empowered Clients
Clients could log in and update content directly within GoProof, fostering greater collaboration and responsibility.
Streamlined Feedback
GoProof's intuitive commenting and annotation tools made it easy for clients and team members to provide clear and actionable feedback.
Faster Turnaround Times
GoProof enabled Esmark Finch to meet tight deadlines and deliver projects quickly, even with a high volume of updates and changes.
Reduced Errors
Clearer communication and version control minimized errors and rework, leading to higher quality work.
Improved Client Relationships
The streamlined proofing process and enhanced collaboration fostered stronger client relationships and increased satisfaction.
Providing feedback involved cumbersome processes like email threads, phone calls, and even manually printing, annotating, and scanning designs. This approach led to confusion, inefficiency, and communication breakdowns. Managing multiple email trails and trying to articulate detailed visual changes over the phone was frustrating and error-prone. These outdated methods not only slowed the process but also hindered effective collaboration between McCabes Pharmacy and Esmark Finch.
Everything changed. GoProof provides a centralized space for visually precise feedback directly on artwork, eliminating confusion and saving time. It streamlines communication, enabling the McCabes team to involve other stakeholders effortlessly, gather wider opinions, and track project progress. Features like deadlines and PDF exports ensures flexibility while maintaining organization. The McCabes team has simplified their workflows, reduced errors, and minimised reliance on email, making GoProof an indispensable tool for their creative process.
